Navigating the wondrous world of unique and professional-looking fonts can be daunting, even for the most experienced typists. The ability to create unique content can be very little if the font doesn’t captivate whoever is reading it.
To make a more engaging website, blog, post, or even social media page, you’ll probably want to indulge in the finer things in life, like lobster. However, you must be tasteful and use the right font for the right job. Otherwise, things will look out of place, and viewing them as anything more than a distraction is hard.
Because of this, if you are starting a website or needing to advertise for your business, one of the biggest questions is: What are the best eye-catching fonts?
Although there are many excellent fonts, the best one ultimately boils down to what looks professional and is clear to read. For example, a hardly readable font will not grab the reader’s attention.
We will discuss why the right font matters and what type of fonts are the best to choose, using photos to demonstrate what each looks like. For more information, we encourage you to continue reading.
Why Does the Right Font Matter?
The biggest reason why using a contextually proper font matters is how that font portrays your intended message. If things line up appropriately, it will make your point get across better and also help develop a sense of immersion. While this may not seem important, it adds another piece of the puzzle that enthralls your audience with whatever you express.
For example, if you are taking notes on a highly complex subject, your font should be as clear-cut and easy to read as possible. This would allow you to see any mistakes you’ve made for later edits or allow someone to absorb the information without potentially squinting at an almost illegible font.
However, regardless of the topic, the font matters to give life to the message or information you are sending. It can either be an extension of your personality or a dedication to the knowledge you are creating. Either way, you’ll want things to appear as they should: concise and articulate.
How Do You Go About Choosing the Right Professional Font for Your Website?
The best answer is to self-reflect on the content you are attempting to create and how you want the message to be received. Sprinkle in a loving thought about how this font would allow your brand to be viewed, and you’ll have a rough idea of what direction you’d like your font to take.
A professional font conveys a sense of authority that allows you to have some expression level but remains readable. These three core facets will help you choose between a professional font and what isn’t.
Altogether, you’ll want to experiment with how things look on your end, get an outside opinion from your business associates, customers, or even friends about your font usage, and see how it appeals to them. A fresh pair of eyes can glean new insight into what works and needs to be changed.
Best Eye-Catching Fonts to Consider:
Below, we’ll discuss some of the most captivating fonts you could consider using. However, before we review these options, truly gauge how they will look as the entry point to your business or whatever message you are attempting to convey. Ask if these themes will remain true throughout all aspects of your message or only pertain to the first few sections of it.
1. Pacifico
You’d want to use Pacifico if your goal is to appear more relaxed and personable in your business or the product itself. It also maintains an air of sophistication by truthfully leaning towards cursive. This innate flexibility lends itself strongly to brands and companies that take themselves seriously and want to relate to their customers.
2. Century Schoolbook
It doesn’t truly get more iconic than Century Schoolbook, and for good reason. The American Type Founders initially utilized this classic font to make the fonts in their books more accessible. With a history dating back to 1919, it earns its name as one of the oldest fonts. It has been so incredibly successful that it has transcended its original use and walked directly into the modern age.
3. Bodoni
When most people observe a Bodoni font, they feel a sense of elegance and refined sophistication, indicating that the brand it represents is meant for the high class. The timeless combination of alternating thick and thin lines also gives it a sleek appearance, allowing it to make a bold, more pronounced statement.
4. Calibri
A very simple yet tasteful font with an extreme level of readability, complimented by a warm and open-ended design, allows this font to weave seamlessly with several other fonts of the same caliber (pun fully intended). Jokes aside, this font looks great in both printed and digital media, so your brand or posts will look exquisite regardless.
5. Public Sans
When most people get an eye-full of Public Sans, they note that it looks incredibly official, and this is for a good reason, as you’ll most likely find it facing you on government documents, further leaning toward its credibility and intense nature. Not only that, but its origins come directly from the United States Web Design System, which is likely where this steadfast and rigid look comes from; if your brand or postings want to look incredibly serious, Public Sans might be the perfect choice.
6. Cambria
Noticeably more legible even when used in smaller font sizes, Cambria’s primary claim to fame is a professional look that gives it a feel of unique flair but is also not so elaborate as not to be taken seriously. It looks fantastic in digital and printed variants, so you’ll have great flexibility depending on where and what you use it for.
7. Libre Baskerville
A glance at Libre Baskerville will allow you to feel like you are looking at a newspaper, lending aid to a classic viewpoint and refined taste. The other benefit to this font is that it looks splendid when paired with fonts or other elongated, informative texts, as it settles on being easier on the eyes for particularly long reads.
8. Garamond
Garamond might be one of the most utilized texts for resumes, which makes sense. It appears very professional but also consistent, precisely what you’d be looking for in an employee. So, it matches that setting ideally outside of resume usage. However, it is incredibly easy to read and garners a strong foothold if you want to promote a more classical feel around your content.
9. Ramaraja
Despite this font’s name being rather challenging to pronounce for some, the text itself is just as unique as its name might imply. Featuring smooth, curved lines and the notable edges you’d expect of a serif font, Ramaraja is a font that ebbs tradition and heritage, perfect if you want to establish a strong brand or relate heavily towards creating something of a dynasty-esque feel.
10. Playfair Display
A font that genuinely lives up to its name, Playfair display not only looks rather posh but also sophisticated. The unique use of extensive, flowing curves makes it appear grand, perfect for titles, headlines, or anywhere you want to draw the eye. For that reason alone, you can accent it in many places, especially in social media or exclusive fashion branding.
11. Lato
One of the biggest boons that Lato brings to the table is its overarching sense of calm and peace. It easily allows your content or brand to feel relaxed and approachable, which is fantastic when you want to be reassuring about your brand or present a healthy amount of information without dissuading the reader to find the information in a more secure context.
12. Verdana
Verdana features a text design that allows everything to be read clearly and concisely, making it perfect for projects or brands that one to focus on their message being well understood and incredibly easy to understand regardless of font size (this obviously makes it great for digital media but can find success when printed as well).
13. Roboto
As the name suggests Roboto is a more rigid and straightforward font, that as you might have guessed, was designed entirely for being viewed digitally, between it having a very strict and no-nonsense appearance, this font has been utilized by some industry giants like YouTube, Google, and even Nintendo (for the gamers out there!), to great success.
14. Frutiger
Frutiger is named after it’s creator Adrian Frutiger, a fascinating man himself, but he designed the font to be utilized in the Charles De Gaulle International Airport, this font appears very bold. Still, it’s that same standout viewing that makes it very easy to read and relatively welcoming, it can be used in both corporate and small business applications. Bit looks great digitally and when printed, so you cannot go wrong with it.
15. Helvetica
A very simplistic font that has a broad range of applications, quite a few people note Helvetica has a very easy-to-read design, and it scales incredibly well in both small and large businesses; featuring a crisp, modern take on things, this font will make its content look very clean and professional.
16. Arial
Truly a legendary font if there ever was one, Arial is one of the most commonly used texts in the world. This is because it is the basic font chosen by quite a few applications, Microsoft Word being one of them. Arial’s highly recognizable font, immense clarity, and versatility make it an easy choice for students, businesses, and the average person.
17. Futura
Futura is a font that makes a bold statement, and stands by it, often seen as the ideal font for several brands like Fedex, and Domino’s, to name a few, this font causes people’s focus to gravitate to it naturally, especially when surrounded by other less distinctive fonts, making it’s use in advertisement a no-brainer.
Which Font Attracts the Most Attention?
Many have rated Helvetica as one of the most attractive fonts available, partially due to its captivating appeal and partially because it is incredibly easy to read. It is very plain to see why so many people like it. The font itself has a history dating back far to the 1950s. Few fonts have found the success it has, and fewer still have managed to remain relevant without aging.
What Font Is the Least Eye Straining?
In much the same way Helvetica claimed the crown for being one of the most attention-getting fonts, it’s also one of the easiest on the eye due to its seamless design. Although if we were intentionally trying not to allow Helvetica to win every category, Arial would easily be a second-runner-up. Thanks to its being very basic and commonly seen, most people are used to it purely because of how often they’ve been exposed to it.
What Is the Easiest Font to Read for Eyesight?
Ariel font is the easiest font to read for people with poor eyesight, and it can be made even easier when coupled with larger font sizes or increased zoom percentages if you are viewing your preferred content digitally.
What Font Is the Most Professional?
The most professional-looking font should be shared first. Times New Roman would technically appear more professional to most people, primarily due to exposure ratings, but a very close runner-up would be Garamond. It is widely used as one of the premier choices when creating resumes, further lending it credibility due to its nature.
Conclusion
Something visually appealing is genuinely only applicable to whoever is viewing the content. Not all fonts will look great to everyone, and some of the more “Classy” variants could very well be viewed as an eyesore or arrogant, depending on the person. To that end, make a choice on what fonts work best for your business and whomever your target audience may be.