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May 14, 2019

SEO Guide

What is Backlink and How to Get Backlinks ?

by admin
written by admin

Backlinks, Links or Link Juice, all these are quite common terms in blogging world. If you were a blogger or still practicing it, then you would have definitely come across Backlinking. It is also the main channel to fetch more traffic to your site. Also, it is one of the earnest strategies that are followed in Search Engine Optimization. For the beginners, it might be a new word. Let me tell you about what is backlink:

What is Backlinks and How to get backlinks

What is Backlink?

As cited in Wikipedia, Backlinks are incoming links to the website. It is an imperative strategy of Search Engine Optimization and more number of backlinks you submit at different site, chances of more visits at your site increases. It is a helpful strategy. These are also responsible to calculate the page rank. It is a simple source of marketing of your blog. It potentially increases visibility of the site among users. With the help of backlinks, when your site has already attained attention, it will increase voluntary users to your site. Also, your site will be ranked at the top of Google searches.
An extremely common term that is associated with Backlinks is ‘Anchor Text’. Anchor Text is an HTML code that is given to the target keyword that you are using for backlinking. But before you can explore all about Anchor Text, it is mandatory to understand the structure about what is backlink.

Importance of Backlinking
As I mentioned earlier, it is quite mandatory element for Search Engine optimization, here are some of the advantages of Backlinking:

  • Improve Search Engine Ranking
  • Speedy Indexing
  • Increase Page Rank
  • More Traffic
  • Improve Credibility of your site

How to Get Backlinks?

How to get Backlinks

Next step is to learn the ways to start Backlinks. Beside the number of links, quality of backlinks is equally essential. If you submit links of your website at non-matching or irrelative websites then you are likely to get spammed by Google soon. For example, if you have a blogging site with health and wellness niche and you are submitting links in fashion and clothing sites then this is considered as unethical in SEO and your website will be spammed soon.
According to Penguin Algorithm in Search Engine Optimization, Google will spam all the sites that have irrelevant and bad links. Penguin Update was launched in year 2012 and it has abolished all the sites with bad links.

Coming back to point, there are some ways that can teach you how to get backlinks.

  • Persuasive and Compelling Content
  • Article Submission
  • Guest Posting
  • Bookmarking
  • Yahoo Answers
  • Directory Submissions
  • Blog Commenting

Let us discuss all the above mentioned methods in detail to explore in depth about how to get backlinks:


Persuasive Content
Regardless of what niche you have selected for your blog, the content inside it must be useful for the readers. There are multiple ways to make your content easy to understand and persuasive for readers. It is no point writing content if readers don’t find it helpful. Sites that educate individuals are considered as best blogging sites. Tutorials and practical examples are best to educate readers.

Article Submission
Article Submission is an ultimate way to get backlinks. There are some sites where you can submit articles relative to your niche of writing. You can take examples of ezinearticles.com, www.goarticles.com, www.articlebase.com or www.articlebiz.com, these sites are considered as the top-notch platforms to submit articles and get quality backlinks for your site.
How to get backlinks from Article submission sites:

  • Visit any of the above mentioned article submission site
  • Register on the site by filling particulars
  • Click at New Post Button
  • Copy Content of your article in the post
  • Add Description and Keyword
  • Give backlink to the keyword by using Anchor Text

There is also another way of giving backlink is by giving the URL of your site in authors bio at the end.

Guest Posting
Another fine way to get backlinks is via Guest Posting. Some sites welcome writers to create their account at their site and post your own blogs. Guest Posting follows a very simple process:

  • Search for Guest Posting sites matching to your niche of blogs
  • Register at the site
  • Add New Post
  • Add keywords and Description and give backlinks to the keywords using Anchor Text

It is a much followed trend of getting backlinks from such fantastic channel


Bookmarking
Bookmarking is a renowned trend in getting backlinks. By learning the process of bookmarking you can make it easy to understand the significance of what is backlink. You can visit sites such as Reddit.com, Stumbleupon.com, Tumblr.com, Delicious.com, Diigo.com etc and do backlinking via bookmarking. Follow the process to submit backlink at Bookmarking sites:

  • Visit any of the above mentioned site
  • Register
  • Click at ‘Add Bookmark’.
  • Give required information
  • Add URL of your website
  • Click at ‘OK’ Button

Following these few simple steps, you can easily submit backlinks at bookmarking sites.
Yahoo Answers
Yahoo answers are another perfect way of getting backlinks. You can simply answer the questions of readers and either use a keyword using Anchor Text to get backlink or give URL of your site. In this way, you just learn another spectacular way on how to get backlinks.


Directory Submission
Google lists number of directories in its search engine. Directory submission is a common SEO technique that is followed by all SEO people. It is among the most common way of getting backlinks and to promote more traffic at your blogging site. Some of the most common examples of Directory Submission sites are Dmoz.com, SitePromotiondirectory.com, and HighRankDirectory.com etc. You simply have to visit any of these sites, register and create account and submit the link of your website in relative fields. It is a perfect way to learn about how to get backlinks.


Blog Commenting
There are number of blogging sites that allow users to comment on their blogs. Every reader likes to read comments of other readers and discover about what they think about the blog. Also it is the best way to get more interesting points about the same niche. Blog commenting is also one of the best way to submit links and get backlinks. You can simply visit blogs that matches your niche of writing, add a comment and add URL of your blog. This will also help you in increasing backlinks and getting more traffic. You can also add keywords in your comment using anchor text.

Beside all these, there are number of other methods for backlinking. Therefore, I will be ending today’s article and hope that you must have learned about what is backlink and how to get backlinks.


Important Note: Regardless of what method you are following for backlinking, links must be of high quality and these must be submitted at relative niche sites. This is the only way that can safeguard you from getting spammed by Google Penguin Algorithm. Let me know your views in the comment section.

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Blogging Tools

Top 5 Reasons Bloggers Recommend AHREFs Link Building Tool

by admin
written by admin
Ahrefs reviews

AHREFs is a popular link building tool. Bloggers and content marketers love it. It has the largest index of live links and provides opportunities for link builders to analyze and build a powerful link portfolio. Best of all, it follows the strict guidelines set by Google for link building.

Not familiar with it? Basically, it helps you do the following:

  • Link Discovery
  • Link Analysis
  • Competitor analysis
  • Content Idea Generation

Let’s see why so many bloggers recommend the AHREFs Link Building Tool.

First off, it’s a comprehensive set of research tools. Here’s what you get as a subscriber:

  • The Competitive Link Research Tools
  • Domain Comparisons
  • Site Explorers for link building and analysis
Ahrefs Link Building Tool Review

How do these tools perform when put to work?

Let’s find out.

The Site Explorer

The site explorer provided by AHREFs is very simple, clean and minimal. It allows you to enter a specific page and then search. It provides you with tons of useful information with an entire overview about the different kinds of links. You can get information about:

  • IP addresses, referring domains and subnets
  • Link Breakdowns by categories
  • Backlink classifications
  • Link Charts
  • Anchor text analysis

In addition to this reporting, you will also be provided with link research tools so completely analyze your external links, anchor text breakdowns and raw export of links.

You also get the domain comparison suite which helps you with:

  • Exportable backlink reports
  • A maximum comparison of 5 domains
  • Batch Analysis of URLs

In-Depth Anchor Text Analysis

I personally love this feature.

Other tools like the SEOmoz site explorer do not offer this much depth in their anchor text analysis. Here you can easily break down the anchor text by categories like phrases and terms. This makes research a lot easier as you can target those phrases and terms which relate to your site’s content. The following are the ways in which you can break anchor text:

  • 1/2/3/4 word terms
  • Actual Phrases

This can help you build comprehensive content strategies and even check which of the links are do-follow and no follow. This way you can see whether your backlinks feature in high authority domains and also what is the authority of your pages and domains.

Such feature lacks greatly in other tools like SEOmoz only provides you with a list if anchor text in its Open Site Explorer. This makes AHREFs a very attractive link building and SEO tool for me!

Social Metrics

Another bonus is the unique and innovative metrics feature which others are still lagging behind in providing. You get a breakdown of external link, site wide links, social media links and numbers from Twitter, Facebook and other channels like Google plus.

Unique and Exhaustive Report Compiling

I like this feature.

It allows me to combine solid link data and produce a great web interface. The detailed report helps you make informed decisions on your link building strategies. It has some unique attributes like:

  • It updates itself every thirty minutes
  • It has its own large index of live links which help generate more precise matrices
  • You get consistently renewed data
  • You can export the lists for research elsewhere.

It also has a Website Audit Tool. This covers standard website issues like:

  • HTTP errors
  • Redirects found
  • Meta descriptions
  • Title tags
  • URL names
  • Broken inbound/outbound links

This helps you with fixing errors on your websites and helps save time and effort which can be devoted to building strong and efficient link building and SEO strategies.

You get a quick overview of potential issues with your site which you can spot easily and then take care off. If you are looking for an in-depth site audit, I am afraid this tool will disappoint you then.

Ahrefs site explorer2

AHREFs Link Building Tool Usability

AHREFs have been in the market for years. It is reputed brand and has host of clients which appreciate the advantages of using its tools. Also its flexible pricing allows for a diverse group of digital marketing firms and individuals to avail its services.

I strongly recommend AHREFs for its user friendly interface. It has been reported to have the highest usability and utility amongst its competitors like Majestic SEO, SEOmoz Site Explorer and others.

The user experience on its dashboard and within its tools is friendly and simple to understand and implement. You can filter your links based on various categories like internal links.

No-follow links, do-follow links, recently gained links, recently lost links and more. The operations run smoothly and the interface runs very fast thus allowing for a very smooth experience.  You can easily navigate the entire interface.

What is another bonus feature is that you can export the reports and metrics into readable CSV spread-sheets and view them easily in MS Excel or any other software which you use. This is good for those who employ their own metric systems and algorithms to analyze data. This way you can export the recorded numbers from the tool and then carry on your own research.

This greatly benefits the decisions which marketers have to take. Once own research can be done, more precise calculations can be made based on which effective online campaigns and link building strategies can be formulated.

Overall, I personally think that AHREFs is a very efficient tool. In a nutshell it has a lot of positives like:

  • A very user-friendly interface
  • Excellent site explorer
  • Detailed and Beneficial Anchor Text Research
  • User friendly interface
  • Exhaustive and understandable reporting
  • Exportable numbers which can be viewed on simple spread-sheets
  • The largest index of live links which are crawled to bring you information

And some negatives like:

  • Not so great website-audit. Only provides you with an overview of errors
  • You have to pay for every time you want to add a tool which you need which can get pricey sometimes.

In conclusion, I am quite impressed by AHREFs link building tool and its entire package.

I believe it is cost effective and delivers on its promises. Its price flexibility also allow me to recommend it to new bloggers and marketers who want guidance in devising online marketing strategies and also for those who are well established and want to up their game by analyzing and comparing their strategies with those of their competitors.

AHREFs link building tool and analytic features are excellent.

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Social Media and Marketing

Various Platforms To Share Blog Post After Publishing

by admin
written by admin

Blogging as a profession is quite a taxing task. We spend hours and hours thinking on a topic and then crafting it according to our style of writing. Before you publish the content, it is imperative to know basic requisites of how to create a superlative content. There are 3 ingredients that are used in creating a scrumptious content. These three essentials are:

  • Fancy Headline/ Title
  • Impressive and Persuasive Content
  • Keyword to create backlinks

This is the basic structure for framing an impressive content. What after you have published the blog post? What should be the next task? You should sit back and wait for a visitor to come and read your work or step out with your manual marketing campaign to promote your work? I would say that promotion part is better as sitting home and waiting for visitors is mere foolishness.

Various Platforms to Share Blog after Publishing


However this is absolutely true that not all your content can rank high in search engine, but efforts from your end are highly necessary. Promotions on social media sites, bookmarking, back linking, forum posting, article submission sites, all these tools and strategies can help you in a perfect promotion of your work and allow readers to buy your thoughts. Suppose you are done with a content, published it in your site, now without wasting a second, start working on the promotion part.
“Search Engine Optimization”, you must have heard of this term. Yes, it is a set of tricks and strategies that can make your work visible to readers and reach some of the quality crowd. There are number of techniques that you can use in SEO to promote your blog sites. As here we are promoting our blog sites on social media and concentrating on sharing our work with others, we will target on SMO i.e. Social Media Optimization.

Social Media Optimization consists of sharing your work on Social Media Platforms such as:

Facebook:

Indubitably, Facebook is the most followed social networking site. For the promotion of your work, nothing can be better than Facebook. There are majorly two ways of promotion on Facebook:

  • Create your website’s/fan page: Post the link of your blog sites on FB’s page wall.
  • Profile: Also you can post the link on your profile’s wall. In this way, every person in your contact can see the link and visit.
    Just make sure of keeping all your public settings enable so that your work can reach maximum amount of individuals.

Twitter:

Another highly famed platform for the promotion of your work. You can simply post the link of your write up on the wall. Every individual that is added in your twitter account will be able to see your update and they can visit to your site if they find it interesting. Keep all the visibility settings of your account to public so that everyone can reach your page and discover your work. You can also re-tweet your work after few hours so that it can be discovered by more and more people.
Please Note: It will be more impressive if you submit and small description about the niche of your write up and include your keyword using ‘#’ tag that can take user directly to your blog sites.

 

Pinterest:

Following the etiquettes of presenting a blog and blog sites, you got to add images in it, as much as you can. Pinterest being a visual social bookmarking site, can help you in promoting your blog with the help of images that you have used. It is another trendiest way to promote your work. You just have to optimize your images and give them backlink to your blog sites by using Hash Tag. You need to know about tools that can help you in creating pinnable images and use them with hash tag for promotions.

Tumblr:

Tumblr is a social bookmarking site. Tumblr can help you in few ways such as :

  1. Image Sharing or Video Sharing i.e. we can share images or videos that have been used in our content and link them by using ‘#’ tag. Anyone visiting images or video that you have shared, will be immediately triggered back to your blog sites.
  2. Article Sharing i.e. you can either post your article as it is or you can visit “link” tab and share the URL of your blog, using “ANCHOR” text. This is the simplest mean of sharing your work at Tumblr.

Google+ :

Given the hiking trend of Google Plus and number of users taking advantage of the platform for socializing and sharing their skills, G+ is an awe-inspiring way of blog promotion. G+ can help your blog promotion in the following ways:

1. Sharing via G+ Profile:

This is the most common method. You simply have to post the link of your blog on your profile. You need to do all the required setting like enabling Hash Tag settings so that your post is easily visible to all the users and other connected to them. G+ is an ideal promotion platform and there are many innovative features that can help you in better marketing. For more information, you can read tips and tricks of promotion at Google Plus.

2. Google+ Communities:

For every blogger, it is imperative to join all the necessary communities and Google plus can help you earnestly. You can join communities according to your niche of writing, where you can visit and share your work, get some potential feedback and improve your skills. As these communities are the groups of concurring individuals, people will not only appreciate your work, but as they will share your work, you will automatically get more and more traffic to your blog sites.


StumbleUpon::

StumbleUpon is one the the oldest content discovery network and popular social bookmarking website. If your content is picked up by many users on stumbleUpon you can drive thousands of traffic. You just have to publish or submit your latest post with proper tags, description.

JustReTweet:
JustReTweet is a simple web app for twitter, where you can submit your content for retweeting. But for retweeting you need point, and you can get points by retweeting others content. I suggest you personally for ever post, try to earn 35+ point minimum. Please keep in mind your article will be tweeted by real people so make it more intracting.

Forum Posting::

Forum Posting is discussion boards with different niche of discussion topics. You can join forums in your niche of writing and post comment along-with the target keyword with ‘Anchor’ text. It is also a constructive way of generating traffic at your blog sites.

Blog Commenting:

Blog Commenting is also an amazing promotional technique. As you are linked up with multiple communities, you can simply go through the blogs of other famed writers and comment along with the keyword of your blog. For every individual that will read the comments can visit your site for more information. Consider the example: If you have ever read comments on a blog, you must have found comments such as “You can find more information about the topic here”, along with a link is shared. If you don’t share the link to your blog then you can simply write your keyword and use “Anchor Text” to provide link. This is what we call blog commenting.

Newsletter:

Newsletter/ Email Marketing: Considering your target audience, you can jot down e-mail addresses of all the visitors that have ever visited to your blog site. Sending newsletter is also becoming a common source of marketing these days. For Newsletter promotions, you need to have an E-mail account, create a newsletter and send it to all your contacts. It is a personal way of promotion of your blog sites.

Social Bookmarking:

Also you can do Social Bookmarking in high page rank sites. Minimum page rank that is considered for value bookmarking is 2 because such sites are considered as quality sites by Google. Some of the hugh flying of Social Bookmarking are:

  • Reddit.com
  • ManageWP.org
  • Inbound.org
  • Dzone.com
  • buzzfeed.com
  • digg.com
  • slashdot.org
  • fark.com
  • diigo.com
  • folkd.com

Well, everyday new and new techniques are coming up for blogging that can help you in increasing traffic at your blog sites. Please signup for our newsletter on the right sidebar to stay update and  Keep your eye open for the newest methods and follow the trends to survive in this competitive world. Happy Blogging!

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